Yanaya Steals the Show at Econet Victoria Falls Marathon

Posted by admin on 2025-07-07 09:22:32 |

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Imagine a Zimbabwe where wellness isn't just a trend, but a way of life. Where traditional ingredients like baobab and moringa are not just a part of our heritage, but a vital part of our health and wellbeing. This is the vision that Yanaya, a 100% Zimbabwean-owned and female-led wellness brand, is bringing to life.

At the recent Econet Victoria Falls Marathon, Yanaya's Lifestyle Refueling Station was more than just a pit stop - it was a wellness masterclass in motion. Runners and spectators alike were treated to a range of delicious and nutritious options, from baobab smoothies to millet energy bites.

But Yanaya's impact went beyond just the products they served. They sparked conversations, inspired pride, and reminded Zimbabweans of the power of their own ingredients and traditions.

"We weren't just here to serve smoothies," said Mrs. Nyaradzo Dhliwayo Moyo, Founder and CEO of Yanaya. "We were here to prove that our traditional ingredients can power performance, fuel recovery, and inspire pride in who we are. This is what wellness looks like when it's local and unapologetic."

*A BRAND WITH A PURPOSE*

Yanaya is more than just a wellness brand - it's a movement. Founded by Dhliwayo Moyo, a wellness entrepreneur with a passion for promoting healthy living and African traditions, Yanaya is on a mission to make healthy eating accessible, delicious, and rooted in African traditions.

With its vibrant smoothie bars, clean food offerings, and detox programs, Yanaya has become a go-to destination for urban Zimbabweans seeking balance, energy, and flavor. But the brand's impact extends far beyond its menu items.

"Yanaya is not just a food business - it's a lifestyle brand that's truly ours," says a Harare-based dietitian. "This is entrepreneurship with soul."

As Yanaya continues to grow and expand its offerings, it's clear that the brand is poised for even greater success. With its commitment to promoting Afrocentric wellness solutions and celebrating Zimbabwean culture, Yanaya is set to remain a leader in Zimbabwe's wellness industry for years to come.

"This is just the beginning," Dhliwayo Moyo says. "Our vision is to see wellness become a way of life for every Zimbabwean - not something extra, but something essential."

With Yanaya leading the charge, Zimbabwe's wellness scene is set to become even more vibrant and dynamic. The future of wellness in Zimbabwe has never looked brighter.